Keynotes & Speaking
Most leaders are working harder than ever and still can’t get their teams fully on board.
Dr. Patrick Farran helps organizations close the gap between strategy and commitment. Drawing on two decades of research, executive coaching, and real-world leadership experience, Patrick delivers keynotes that don’t just challenge how leaders think — they change how organizations operate.
Whether you’re navigating transformation, building a high-performance culture, or trying to unlock the full potential of your people, Patrick brings a rare combination of academic rigor and practical wisdom that leaves audiences with tools they can use the next day.
Patrick is the co-author of The Intentional Executive: A Purpose-Driven Playbook to Transform Your Leadership, Your Team, and Your Results, a TEDx speaker, and the co-founder of Ad Lucem Group. He has worked with leaders across six continents and advised organizations ranging from startups to Fortune 500 companies.
TEDx Talk
“Stop Selling Your Vision”
TEDxNorthampton, UK | March 2026
The ideas Patrick brings to every keynote are grounded in research tested in real organizations. This TEDx talk is the most direct expression of what Patrick believes about leadership and why it matters.
People support what they help create. Most leaders spend their careers doing the opposite — crafting the perfect plan and wondering why their teams won’t fully commit. Patrick challenges the top-down model and makes the case for co-creation as the driver of sustainable commitment, alignment, and results.
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Keynote Topics
What Patrick Speaks On
Patrick speaks to executive leadership teams, corporate conferences, nonprofit organizations, association events, and university audiences. Each keynote is grounded in research, rich with real-world stories, and designed to move people from insight to action.
The Purpose Advantage: How Leaders Who Connect People to Meaning Drive Measurably Better Results
Organizations with a strong connection to purpose dont just feel better to work in they perform better. Research consistently links purpose alignment to higher employee engagement, stronger retention, greater innovation, and improved financial outcomes. Yet most leaders treat purpose as a values exercise rather than a performance strategy. In this keynote, Patrick makes the business case for purpose-driven leadership and gives leaders a practical framework for connecting their teams to the why behind the work.
Audiences leave with:
- ºA clear understanding of the performance link between purpose and organizational outcomes
- ºA framework for articulating and embedding purpose at the team and organizational level
- ºPractical tools for sustaining that connection through the inevitable pressures of daily execution
Best for: Senior leadership teams, executive conferences, organizational kickoffs, and culture transformation initiatives
Beyond Buy-In: How the Best Leaders Build Teams That Own the Outcome
Most leaders are trained to craft the vision, communicate it compellingly, and inspire their teams to follow. The problem is that this model consistently underdelivers. Teams comply, but they dont commit. Plans get launched, but they dont stick. The research is clear: people support what they help create. Patrick draws on behavioral science and real organizational case studies to show what changes when leaders shift from presenting their vision to co-creating it.
Audiences leave with:
- ºAn understanding of why top-down vision-setting consistently fails to generate real commitment
- ºA practical co-creation framework applicable to strategic planning, culture change, and team alignment
- ºConcrete approaches for inviting genuine input without losing direction or momentum
Best for: Leadership teams, change management initiatives, strategic planning offsites, and organizational development conferences
The Disruption Dividend: How the Best Leaders Turn Uncertainty Into Competitive Advantage
Every organization eventually faces a moment that demands fundamental change a market disruption, a leadership transition, a mandate to operate in an entirely new way. The organizations that come out stronger are not the ones with the best plan on paper. They are the ones whose leaders keep people aligned, engaged, and moving forward through the uncertainty while others stall.
Audiences leave with:
- ºA framework for leading people through significant organizational change without losing momentum or morale
- ºStrategies for building trust and maintaining alignment when the future is uncertain
- ºA clear understanding of the leadership behaviors that separate organizations that emerge stronger from those that dont
Best for: Organizations navigating mergers, restructuring, strategic pivots, or significant leadership transitions
The Culture Advantage: Building Psychological Safety That Drives Performance
Culture is not a perk. It is the invisible force that determines whether your people take risks, speak up, collaborate honestly, and bring their best thinking to work every day. Patrick draws on Googles Project Aristotle, Dr. Amy Edmondsons foundational research on psychological safety, and his own work with leadership teams to show what high-performance cultures actually look like in practice.
Audiences leave with:
- ºA research-grounded understanding of what psychological safety is, why it matters, and how to measure it
- ºSpecific leadership behaviors that build or erode a high-performance culture
- ºA practical roadmap for assessing and strengthening the cultural foundation of their team or organization
Best for: Leadership teams, HR and people operations conferences, organizational culture initiatives, and management development programs
Dont See Your Topic Here?
Patrick also develops tailored keynotes designed around your organizations specific challenges, strategic priorities, and audience. If you have a theme in mind, reach out and lets explore whats possible.
Who Books Patrick
Audiences That Take Leadership Seriously
Patrick speaks to audiences who are serious about leadership — not looking for inspiration that fades by Monday morning, but for frameworks and tools that change how they lead.
- Corporate executive leadership teams and senior leadership conferences
- Nonprofit organizations and association events
- MBA programs and university leadership initiatives
- Organizations navigating transformation, growth, or cultural change
What People Are Saying
From the Clients Who’ve Worked with Patrick
Ad Lucem Group designed and delivered a custom, interactive executive development program on Leadership as Influence to our 100 senior leaders at our global annual leadership conference. It was extremely well received and each region and function took away key actions for implementation when they returned home to their daily jobs.
Beth Powers
CHRO, Clarios
Patrick combines the right amount of critical strategic thinking with organizational empathy that is rare among consultants. We felt challenged as well as supported throughout our strategic planning process. We were equipped to have important, and sometimes hard, conversations that have brought us to a place where we have a better understanding of ourselves, our board, our staff and our mission. We were able to break out of our arrested development as an organization and take the next steps toward becoming a sustainable nonprofit with a vision for how to serve our community. We learned that being strategic isnt static; the tools we received from Patrick will serve us well into the future as we continue to grow.
Missy Schrock
Executive Director, Center for Healing & Hope
Its easy to fall into routines and patterns of thinking. Patrick and Amber helped my team think differently about the challenges and opportunities in front of us. With their help, we created a strategic vision that was both inspiring and practical. Most importantly, they got the whole team excited and mobilized for the path ahead. It was transformative.
Anna M. Amato, Ph.D.
Caretaker, Company Culture (CCC), edtec central, LLC
Ad Lucem Group played a pivotal role in guiding Food Export through a transformative journey of defining our Mission, Vision, and Values. Their expertise and tailored approach not only aligned with our organizational goals but also inspired our team to fully engage in the process. Thanks to Ad Lucem, our MVV statements now serve as a beacon, driving our commitment to peak performance and propelling our nonprofit to new heights.
Brendan Wilson
Executive Director/CEO, Food Export Midwest & Northeast
Media Features
Recent Podcast & Media Appearances
Patrick’s ideas have been featured across a range of podcasts, shows, and media platforms. A selection of recent appearances:
Ready to Bring Patrick to Your Next Event?
Reach out to start the conversation about how Patrick can bring a research-backed, high-impact keynote to your audience.